Your profile is working for you, or against you
Wrong hours, old photos, a handful of reviews and no posts since last year all send the same message: this business might not be open. Customers move on to the next listing, and Google notices.
An active, complete profile does the opposite. It earns clicks, calls and direction requests, and it's one of the biggest reasons a business shows up in the map pack.
Check my profileWhat we do for
your profile
Google Business Profile management covers four areas. Together they keep your profile complete, active and trusted.
Complete optimization
Every section of your profile filled out and tuned for the searches you want to win.
Photos & weekly posts
Fresh photos of your work, team and location, plus regular posts with offers and updates, so your profile always looks open for business.
Reviews that build trust
A simple system to get more reviews from happy customers, plus professional responses to every review, good or bad.
Monitoring & protection
We watch for unwanted edits, spam and wrong information, answer Q&A, and keep your details consistent across the web.
Profile management is a fit if…
Here's how to tell if your Google Business Profile needs help.
Get a free auditIf people search for your service in Hickory or nearby, your profile is often their first impression.
The top three spots get most of the clicks. If you're not in them, you're missing calls.
Steady, recent reviews are one of the strongest signals for both Google and customers.
No posts, old photos and missing services make your business look closed.
Wrong hours, phone numbers or suggested edits from strangers cost you customers without you knowing.
We handle the posts, photos and review replies so you can run your business.
Neglected profile vs. optimized profile
Customers compare listings in seconds. Here's what they see before and after we take over.
Neglected
Optimized by FirstLink Pros
Seven steps to a profile that brings in customers
Whether your profile is brand new or years old, we follow the same proven steps, tuned to your business and your competition.
Claim & verify
We make sure you own and control your profile, get it verified, and set up the right access so nothing gets locked out or lost.
Audit vs. competitors
We compare your profile to the businesses ranking above you, so we know exactly what to fix first.
Optimize every field
Every field completed and tuned for the searches you want to win.
Photos & branding
We add quality photos of your work, team and location, plus your logo and cover image, so your profile looks as good as your business.
Review system
We set up a simple way for happy customers to leave reviews, and respond to every review professionally, good or bad.
Weekly posts & Q&A
Regular posts with updates, offers and recent work keep your profile active. We also answer common questions before customers have to ask.
Monitor & report
We watch for unwanted edits and spam, and send a monthly report showing calls, direction requests, website clicks and how you rank in the map.
Frequently asked questions
It is the free listing that shows your business on Google Search and Google Maps, with your hours, phone number, photos, reviews and directions. For local businesses it is often the first thing customers see.
Yes. Creating and managing a profile is free. What you pay us for is the time and know-how to optimize it, keep it active and protect it.
There are a lot of possible reasons, from how your profile is set up to how you stack up against competitors nearby. Our audit pinpoints exactly what is holding you back.
There is no magic number. It depends on your competition, and recent reviews matter as much as the total count. Your audit shows where you stand.
Real reviews cannot be removed just because they are negative. Reviews that break Google policies, like spam or fake reviews, can be flagged. For the rest, a calm, professional reply often wins more customers than it costs.
Often enough to show Google and customers that your business is active. We set a schedule that fits your business and handle the posts for you.
Yes. Service-area businesses, like contractors and mobile services, can hide their address and show the areas they serve instead.
Yes. Your profile links to your website, and Google uses your site to understand and trust your business. The two work best together.
Services that work with your profile
Local SEO
Keyword research, citations and links that back up your profile and help your whole business rank across the Catawba Valley.
Learn more →Websites
Fast, mobile-friendly websites with the content and structure Google rewards, built to turn visitors into phone calls.
Learn more →Social media
Profiles set up and optimized to match your business, so customers have one more trusted place to find you.
Learn more →